Antioxidants are nature’s natural antidote to free radicals – maverick molecules produced whenever we eat, drink or breathe. They’re even part of sunlight. You could say they’re the price we pay for being alive.

Like sparks from a fire, free radicals harm everything they touch. When we’re young our bodies can easily get enough antioxidants from fruits and vegetables to counter the damage they do, but as we get older the odds are gradually tipped against us and we start to age.

Free radicals eat away at our insides, damaging vital organs, hardening arteries, impairing brain function, vision and hearing, weakening bones, joints and muscles and wrinkling our skin.

Antioxidant supplements help redress the balance, negating the damage free radicals do (oxidative stress), helping to keep you young and healthy.